January 29th 2015

RYMCO Inaugurates the New Infiniti Centre in Dbayeh

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RYMCO Inaugurates the New Infiniti Centre in Dbayeh

Rasamny-Younis Motor Company S.A.L. (RYMCO), exclusive distributor of Infiniti in Lebanon, inaugurated its new Infiniti showroomin Dbayeh on Thursday the 29th of January 2015, in a remarkable event revealing the new reshaped 2015 Infiniti QX80with the presence of Infiniti’s international executives. François Goupil de Bouillé Vice President, Europe, Middle East and Africa (EMEA) and Juergen Schmitz Managing Director, Infiniti Middle East. 

Over 300 invitees spanning VIP guests, journalists and automotive experts joined the inauguration ceremony and enjoyed the new contemporary space in an entertaining atmosphere featuring a live wall illustration and an international cocktail mixology show by Maxime Potfer. The new Infiniti showroom was built with the highest global standards having the capability to display the entire Infiniti model range in a strategic area of El-Metn region with an exposure on both Dbayeh highways.

“The opening of the new Infiniti showroom in the strategic area of Dbayeh, is only part of the continuous efforts of RYMCO to cater to all our clients across Lebanon. We have already stretched our network to major cities throughout RYMCO branches and we look forward to providing unique Infiniti models to the market such as the QX80 today. Our delivery of excellent service to meet the requirements of the most distinguished clientele shares synergies with Infiniti’s brand promise.” said Fayez C. Rasamny, Chairman of RYMCO.

“We are proud to further extend Infiniti’s network in Lebanon together with RYMCO as our partner. The network expansion as well as the planned introduction of fresh models by 2016 will ensure that we continue to deliver the best in premium motoring in Lebanon. Moreover we are confident that our robust partnership with RYMCO will ensure our customers continue to experience the best Infiniti has to offer both in terms of product and service,” commented François Goupil de Bouillé Vice President, Infiniti EMEA.

Infiniti’s SUV line-up continues to do exceptionally well in Lebanon with the QX60 and QX70 models. In addition the recently launched Infiniti Q50 sedan also performed well in the Lebanese market. Moreover, the QX80 flagship SUV is expectedto be a key driver of growth for the brand. The QX80- was revealed by Fayez C. Rasamny, Chairman of RYMCO, François Goupil de Bouillé, Vice President, Infiniti EMEA and Juergen Schmitz, Managing Director, Infiniti Middle East. The full-size luxury SUV offers a fresh new exterior design, a more crafted interior, additional standard features and technology.

Juergen Schmitz, Managing Director, Infiniti Middle East, added: “Together with our partners RYMCO, we are proud to launch this fabulous facility and simultaneously introduce the new Infiniti QX80 to the Lebanese market. The new model further enhances the ‘First Class, Every Day’ character and takes it to even greater heights. The subtle design changes give the vehicle a more muscular and poised stance while a host of new features including latest safety technologies, which include Predictive Forward Collision Warning (PFCW) and Forward Emergency Braking ensure that up to eight passengers get to their destination in supreme comfort.”